Kentucky Senior Insurance

Situation: Kentucky Senior Insurance is a leading providing of "Kentucky Long term Care Insurance" specialist. Kyseniorinsurance.com provides senior citizens with proper knowledge and updated information that will help and aid them in choosing the correct long term care insurance possible.

Objective: Kentucky Senior Insurances main mission is to provide their senior community with top of the line information that will aid them in making one of the most important decisions of their life.Kyseniorinsurance.com cares about its clients, and wanted to make a site designed around their needs, quick, easy to read, and the ability to generate useful information.

Solutions: SIS Media Group developed several key areas for KYSeniorInsurance.com that would help them to provide up to date and easy to understand information for its clients:

Easy to Read - SIS Media Group designed a easy to read web site using light blue and white contrast. This contrast choice was chosen because it is light, and easy on the eye. The main target audience of KySeniorInsurance would be senior citizens so the site must be designed with the target audience in mind.

Scalability - SIS Media Group designed KYSeniorInsurance.com with the ability to expand. When Kentucky Senior Insurance contacted SIS Media Group we discussed the possibilities of expansion over time. Scalability and expansion was a big key point the clients pushed for when developing the site. SIS Media Group created a custom content management system that met their needs exactly. The custom CMS was built on an extremely fast custom framework and provides the client with a starting small scale (3 page website) and the ability to expand to several hundred pages in just one click.